- NGI Commerce Suite
- Use Cases
- Multi-Brand Retail
Operate Multiple Brands as One Commerce Powerhouse.
Unify your brand portfolio without losing identity.
Managing multiple brands, catalogues, and channels doesn’t have to fragment your operations.
NGI enables retailers to run every brand, storefront, and channel on a shared commerce backbone — while preserving brand identity, pricing logic, and customer experience.
- Different brands.
- One platform.
- One source of truth.
Turn brand portfolio complexity into a growth advantage.
Preserve distinct brand identities on a shared platform
Eliminate duplication across product, pricing, and operations
Coordinate promotions without cross-brand conflict
Use inventory and fulfilment as a shared strategic asset
Improve discovery and conversion across large catalogues
Scale new brands and categories without re-platforming
Multi-brand retail is growing — and so is complexity.
Retailers operating multiple brands often struggle with:
Siloed product, pricing, and stock data
Conflicting promotions across brands and channels
Fragmented inventory and fulfilment logic
Weak product discovery across large catalogues
Slow campaign and landing-page execution
Customers don’t see these silos — they only experience inconsistency.
Operational Impact
- Higher costs
- Slower decisions
- Missed cross-brand revenue opportunities
NGI addresses the root cause — not the symptoms.
Unified architecture designed for multi-brand complexity from day one
How NGI Enables Unified Multi-Brand Commerce
Unify
Run all brands on a shared product, pricing, and order backbone.
Differentiate
Allow each brand to express its own identity and experience.
Coordinate
Control promotions, assortments, and fulfilment centrally.
Orchestrate
Route orders intelligently across warehouses, stores, and partners.
Insight
See performance at brand, category, and portfolio level — in real time.
The NGI Approach
Centralised Product & Price Intelligence
All brands operate from a shared PIM and pricing engine:
- Brand-specific attributes and content
- Category-level and brand-level pricing rules
- Channel-specific assortments
One platform. Flexible governance.
Independent Storefronts, Shared Operations
Each brand retains its own:
- Visual identity
- Content strategy
- Domain and language
While operations — OMS, inventory, fulfilment, promotions — are centralised.
Brand freedom on top. Operational efficiency underneath.
Unified Promotions & Campaign Control
Run campaigns that are:
- Brand-specific
- Cross-brand
- Channel-specific
All from a single control centre — with conflict-free rule prioritisation.
Omnichannel Fulfilment at Scale
Multi-brand orders are orchestrated through a single OMS:
- Split shipments
- Multi-warehouse and 3PL routing
- BOPIS (Buy Online, Pick Up In Store)>Ship-from-Store>BORIS
Inventory becomes a shared growth lever, not a constraint.
What Changes with Unified Multi-Brand Commerce
Measurable outcomes across brand consistency, efficiency, experience, and revenue
Brand Consistency
Each brand speaks its own language with shared quality standards.
Operational Efficiency
Fewer systems, fewer errors, lower overhead.
Customer Experience
Seamless movement across brands and channels.
Revenue Growth
Cross-brand discovery, bundles, and upsell increase basket size.
Global KPIs
99.7%
Product data accuracy
-45%
Campaign setup time
+12%
Average Order Value
+18%
Cross-brand conversion
What Changes with Unified Multi-Brand Commerce
Measurable outcomes across brand consistency, efficiency, experience, and revenue
Commerce Core
Unified OMS, pricing, promotions, and order orchestration across all brands and channels.
- Multi-brand order management
- Portfolio-wide pricing rules
- Coordinated promotions
Experience & Personalisation
Brand-specific storefronts, AI search, discovery, and content orchestration.
- Multi-brand storefront engine
- AI-powered search & merchandising
- Personalised recommendations
Fulfilment & Logistics
Multi-warehouse, store-based, and 3PL fulfilment with intelligent routing.
- Network-wide inventory visibility
- Smart order routing
- Omnichannel fulfilment options
Integration Framework (ConnectBus)
Supplier feeds, ERP, POS, and logistics integrations across the portfolio.
- Multi-supplier data ingestion
- ERP and financial system sync
- POS and in-store integration
Data & Intelligence
Brand-level and portfolio-level performance analytics with actionable insights.
- Real-time dashboards
- Cross-brand analytics
- Predictive intelligence
Key Differentiators
What sets NGI apart in multi-brand commerce
- Multi-brand native architecture
- Assortment intelligence
- AI-driven discovery at scale
- Digital signage integration
Success Metrics & Operating Model
Typical Outcomes
- Faster launch of new brands and categories
- Reduced operational duplication
- Better supplier negotiation through visibility
- Improved inventory utilisation across brands
Rollout Model
Micro Case
“A retailer operating three brands increased conversion by 24% after enabling a single checkout across brand storefronts.”
Turn Brand Complexity into a Growth Engine.
Multi-brand retail doesn’t have to slow you down.
With NGI, complexity becomes leverage.